{"id":65475,"date":"2015-07-30T04:08:59","date_gmt":"2015-07-30T02:08:59","guid":{"rendered":"http:\/\/gazdasagportal.hu\/?p=65475"},"modified":"2015-07-29T21:10:00","modified_gmt":"2015-07-29T19:10:00","slug":"az-egis-felvasarolta-a-bayer-lengyelorszagi-biovital-termekportfoliojat","status":"publish","type":"post","link":"https:\/\/gazdasagportal.hu\/index.php\/az-egis-felvasarolta-a-bayer-lengyelorszagi-biovital-termekportfoliojat\/","title":{"rendered":"Az Egis felv\u00e1s\u00e1rolta a Bayer lengyelorsz\u00e1gi Biovital term\u00e9kportf\u00f3li\u00f3j\u00e1t"},"content":{"rendered":"<p><strong>Az Egis Gy\u00f3gyszergy\u00e1r Zrt. felv\u00e1s\u00e1rolta a Bayer AG lengyelorsz\u00e1gi Biovital term\u00e9kportf\u00f3li\u00f3j\u00e1t; err\u0151l a k\u00e9t c\u00e9g j\u00falius 29-\u00e9n al\u00e1\u00edrt meg\u00e1llapod\u00e1st &#8211; k\u00f6z\u00f6lte az Egis az MTI-vel.<\/strong><!--more--><\/p>\n<div class=\"ads-in-post1\"><div id=\"gazdasagportal.hu_fullbanner_wideboard\"><\/div>\r\n<\/div>\n<p>    A t\u00e1j\u00e9koztat\u00e1s szerint az Egis v\u00e1llalati strat\u00e9gi\u00e1j\u00e1nak egyik fontos eleme, hogy jelenl\u00e9t\u00e9t er\u0151s\u00edtse a v\u00e9ny n\u00e9lk\u00fcl kaphat\u00f3 k\u00e9sz\u00edtm\u00e9nyek belf\u00f6ldi \u00e9s nemzetk\u00f6zi piac\u00e1n. Ennek keret\u00e9ben ker\u00fclt sor a Bayer lengyelorsz\u00e1gi Biovital term\u00e9kportf\u00f3li\u00f3j\u00e1nak felv\u00e1s\u00e1rl\u00e1s\u00e1ra. A Biovital term\u00e9kcsal\u00e1d egyike a legn\u00e9pszer\u0171bb vitamink\u00e9sz\u00edtm\u00e9nyeknek Lengyelorsz\u00e1gban.<br \/>\n    Az MTI k\u00e9rd\u00e9s\u00e9re az Egisn\u00e9l elmondt\u00e1k, hogy a k\u00e9sz\u00edtm\u00e9nyek \u00e9ves forgalma mintegy 1 milli\u00e1rd forintot tesz ki Lengyelorsz\u00e1gban, ugyanakkor az \u00fcgylet \u00e1r\u00e1t \u00fczleti titokra hivatkoz\u00e1ssal nem k\u00edv\u00e1nt\u00e1k k\u00f6z\u00f6lni.<br \/>\n    A k\u00f6zlem\u00e9ny szerint a felv\u00e1s\u00e1rl\u00e1s r\u00e9v\u00e9n az Egis a v\u00e9ny n\u00e9lk\u00fcl kaphat\u00f3 k\u00e9sz\u00edtm\u00e9nyek piac\u00e1n Magyarorsz\u00e1g \u00e9s Oroszorsz\u00e1g mellett komoly szerepl\u0151v\u00e9 v\u00e1lik Lengyelorsz\u00e1gban is, ahol a Biovital m\u00e1rka imidzs\u00e9nek \u00e9s forgalm\u00e1nak tov\u00e1bbi n\u00f6vel\u00e9s\u00e9t k\u00edv\u00e1nja el\u00e9rni &#8211; tartalmazza a k\u00f6zlem\u00e9ny.<br \/>\n    Az Egis term\u00e9keivel vil\u00e1gszerte t\u00f6bb mint 60 orsz\u00e1gban van jelen, magyarorsz\u00e1gi sz\u00e9khely\u00e9n k\u00edv\u00fcl 18 orsz\u00e1gban rendelkezik saj\u00e1t kereskedelmi k\u00e9pviselettel, \u00e9s t\u00f6bb mint 4000 embert foglalkoztat. A 2013\/2014-es \u00fczleti \u00e9vben az Egis-csoport nett\u00f3 \u00e1rbev\u00e9tele el\u00e9rte a 130 milli\u00e1rd forintot.<br \/>\n    Az addig is t\u00f6bbs\u00e9gi tulajdonos francia Servier-csoport 2013 \u0151sz\u00e9n v\u00e1s\u00e1rolta ki az Egis kisebbs\u00e9gi tulajdonosait, egyben kivezette a c\u00e9get a t\u0151zsd\u00e9r\u0151l. A kiv\u00e1s\u00e1rl\u00e1sra megaj\u00e1nlott 28 ezer forintos aj\u00e1nlati \u00e1r 218 milli\u00e1rd forintra \u00e9rt\u00e9kelte akkor az Egis teljes piaci kapitaliz\u00e1ci\u00f3j\u00e1t. A 49 sz\u00e1zal\u00e9knyi r\u00e9szv\u00e9nyv\u00e1s\u00e1rl\u00e1s \u00e9rt\u00e9ke csaknem 107 milli\u00e1rd forint volt.(MTI)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Az Egis Gy\u00f3gyszergy\u00e1r Zrt. felv\u00e1s\u00e1rolta a Bayer AG lengyelorsz\u00e1gi Biovital term\u00e9kportf\u00f3li\u00f3j\u00e1t; err\u0151l a k\u00e9t c\u00e9g j\u00falius 29-\u00e9n al\u00e1\u00edrt meg\u00e1llapod\u00e1st &#8211; k\u00f6z\u00f6lte az Egis az MTI-vel.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[19],"tags":[],"_links":{"self":[{"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/posts\/65475"}],"collection":[{"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/comments?post=65475"}],"version-history":[{"count":1,"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/posts\/65475\/revisions"}],"predecessor-version":[{"id":65476,"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/posts\/65475\/revisions\/65476"}],"wp:attachment":[{"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/media?parent=65475"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/categories?post=65475"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/tags?post=65475"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}