{"id":138292,"date":"2021-10-19T14:43:45","date_gmt":"2021-10-19T12:43:45","guid":{"rendered":"https:\/\/gazdasagportal.hu\/?p=138292"},"modified":"2021-10-19T14:43:45","modified_gmt":"2021-10-19T12:43:45","slug":"ruha-butor-ketyere-elment-a-kedvunk-tole","status":"publish","type":"post","link":"https:\/\/gazdasagportal.hu\/index.php\/ruha-butor-ketyere-elment-a-kedvunk-tole\/","title":{"rendered":"Ruha, b\u00fator, ketyere: elment a kedv\u00fcnk t\u0151le"},"content":{"rendered":"<p style=\"font-weight: 400;\"><strong>Az iparcikkes boltokat m\u00e1r al\u00e1d\u00facol\u00e1s tartja. A 120 ezer bolt harmada nagy bajban. \u00c9s szeptember v\u00e9g\u00e9n el is dugt\u00e1k a p\u00e9nzt\u00e1rc\u00e1jukat a v\u00e1s\u00e1rl\u00f3k. \u00c9tekf\u00e9les\u00e9gre, benzinre, gy\u00f3gyszerre ugyan sokkal t\u00f6bbet k\u00f6lt\u00fcnk, de az iparcikkes boltokban sokkal kevesebbet v\u00e1s\u00e1rolunk. A dr\u00e1gul\u00e1s is letolja a m\u00e9rleget.\u00a0<\/strong><\/p>\n<p><!--more--><\/p>\n<div class=\"ads-in-post2\"><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script>\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-format=\"fluid\"\r\n     data-ad-layout-key=\"-6t+ed+2i-1n-4w\"\r\n     data-ad-client=\"ca-pub-1959107119989764\"\r\n     data-ad-slot=\"4008251320\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><\/div>\n<p style=\"font-weight: 400;\">A v\u00e1s\u00e1rl\u00e1sainkat\u00a0 a hagyom\u00e1nyos boltokban h\u00e9tr\u0151l-h\u00e9tre mutat\u00f3 heti monitoros statisztika szeptember 4 \u00e9s okt\u00f3ber 1 k\u00f6z\u00f6tt 8,7%-os t\u00f6bbletet mutat a j\u00e1rv\u00e1ny el\u0151tt 2019-es esztend\u0151 azonos id\u0151szak\u00e1hoz k\u00e9pest, ami gyakorlatilag a szeptemberi m\u00e9rleget vet\u00edti el\u0151re. Els\u0151 pillant\u00e1sra tetszet\u0151s a mutat\u00f3, pedig nem eg\u00e9szen az.<\/p>\n<p style=\"font-weight: 400;\">A ny\u00e1ri h\u00f3napokban ez a mutat\u00f3 m\u00e9g 11-12% k\u00f6rny\u00e9k\u00e9n j\u00e1rt, de egy h\u00e9ttel kor\u00e1bban is 10% feletti emelked\u00e9st jelzett. De h\u00e1t a 7-8% k\u00f6rny\u00e9k\u00e9n mozg\u00f3 boltos infl\u00e1ci\u00f3 miatt a szeptember v\u00e9ge a nulla k\u00f6rny\u00e9k\u00e9re h\u00fazta a n\u00f6veked\u00e9s m\u00e9rleg\u00e9t a hagyom\u00e1nyos boltokban, amelyen a web\u00e1ruh\u00e1zak csak egy keveset tolhattak felfel\u00e9 (p\u00e9nz\u00fcnk k\u00f6zel 90%-\u00e1t a hagyom\u00e1nyos boltokban k\u00f6ltj\u00fck el).<\/p><div id=\"gazda-3696539213\" class=\"gazda-tartalomban gazda-entity-placement\"><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script>\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-format=\"fluid\"\r\n     data-ad-layout-key=\"-6t+ed+2i-1n-4w\"\r\n     data-ad-client=\"ca-pub-1959107119989764\"\r\n     data-ad-slot=\"4008251320\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><\/div>\n<p style=\"font-weight: 400;\">A h\u00e1ziasszonyokat azonban az izgatja legink\u00e1bb, mennyit is tudnak v\u00e1s\u00e1rolni kil\u00f3ban, literben, darabban, \u00edgy \u00e1ll \u00f6ssze a bev\u00e1s\u00e1rl\u00f3lista. Persze, alaposan m\u00e9ricsk\u00e9lik az \u00e1rakat is, van is mit, hiszen a kett\u0151 egy\u00fctt szabja meg, milyen m\u00e9lyen kell a p\u00e9nzt\u00e1rc\u00e1ba t\u00farni.<\/p>\n<p style=\"font-weight: 400;\">Nos, a web\u00e1ruh\u00e1zakkal egy\u00fctt sz\u00e1molva \u00e1prilist\u00f3l augusztusig minden h\u00f3napban mennyis\u00e9gben (szakzsargonban volumenben) m\u00e9rve is feljebb k\u00faszott a boltos vil\u00e1g. De a szeptember visszah\u00fazta a m\u00e9rleget, \u00e9rt\u00e9kben \u00e9s mennyis\u00e9gben is. \u00cdgy volt ez egy\u00e9bk\u00e9nt 2020-ban is, akkor augusztust\u00f3l m\u00ednuszba is cs\u00faszott a boltos vil\u00e1g, a mennyis\u00e9get, volument n\u00e9zve.<\/p>\n<p style=\"font-weight: 400;\">Mindebb\u0151l \u00fagy l\u00e1tszik, a v\u00e1s\u00e1rl\u00f3k lend\u00fclete szeptemberben \u00f6sszess\u00e9g\u00e9ben is al\u00e1bb hagyott a boltokban.<\/p>\n<p style=\"font-weight: 400;\"><strong>Az iparcikkes boltokat csak az al\u00e1d\u00facol\u00e1s tartja \u00f6ssze<\/strong><\/p>\n<div class=\"ads-in-post2\"><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script>\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-format=\"fluid\"\r\n     data-ad-layout-key=\"-6t+ed+2i-1n-4w\"\r\n     data-ad-client=\"ca-pub-1959107119989764\"\r\n     data-ad-slot=\"4008251320\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><\/div>\n<p style=\"font-weight: 400;\">Ja, hogy mi\u00e9rt? A tart\u00f3s forgalomes\u00e9s vesztes\u00e9get is jelent, amit ott g\u00f6rgetnek maguk el\u0151tt a hagyom\u00e1nyos boltok, m\u00e1r aki b\u00edrja. A 30% k\u00f6rny\u00e9k\u00e9n dr\u00e1gul\u00f3 benzin \u00e9s az \u00e9lelmiszerek \u00e1remelked\u00e9se is elsz\u00edvja a p\u00e9nzt az iparcikkes boltokt\u00f3l, mik\u00f6zben k\u00f6r\u00fckben is megjelentek a nagyobb sz\u00e1mokat mutat\u00f3 \u00e1rc\u00e9dul\u00e1k. \u00c9s munkaer\u0151 sincs el\u00e9g. A web\u00e1ruh\u00e1zak is elsz\u00edvt\u00e1k az iparcikkes piac egy szelet\u00e9t, \u00fagy t\u0171nik, v\u00e9gleg. Mindez 40 ezer iparcikkes boltot k\u00e9nyszer\u00edt nehez\u00edtett akad\u00e1lyp\u00e1ly\u00e1ra:<\/p>\n<table style=\"font-weight: 400;\" width=\"514\">\n<tbody>\n<tr>\n<td width=\"80\"><strong>heti<\/strong><\/p>\n<p><strong>monitor<\/strong><\/td>\n<td width=\"213\"><strong>havi bont\u00e1s<\/strong><\/p>\n<p><strong>\u00fczlett\u00edpusok<\/strong><\/td>\n<td width=\"129\"><strong>v\u00e1ltoz\u00e1s<\/strong><\/td>\n<\/tr>\n<tr>\n<td width=\"80\"><strong>TE\u00c1OR<\/strong><\/p>\n<p><strong>(3 jegy)<\/strong><\/td>\n<td width=\"213\"><strong>TE\u00c1OR<\/strong><\/p>\n<p><strong>(4 jegy)<\/strong><\/td>\n<td width=\"129\"><strong>szeptember 4 &#8211; okt\u00f3ber 1<\/strong><\/td>\n<\/tr>\n<tr>\n<td width=\"80\"><strong>egy\u00e9b<\/strong><\/p>\n<p><strong>h\u00e1ztart\u00e1si<\/strong><\/p>\n<p><strong>cikk<\/strong><\/td>\n<td width=\"213\"><strong>textil<\/strong>, vas\u00e1ru, fest\u00e9k, \u00fcveg,<\/p>\n<p>sz\u0151nyeg, fal-, padl\u00f3burkol\u00f3,<\/p>\n<p><strong>villamos h\u00e1ztart\u00e1si k\u00e9sz\u00fcl\u00e9k, b\u00fator,<\/strong>\u00a0vil\u00e1g\u00edt\u00e1si eszk\u00f6z<\/td>\n<td width=\"129\"><strong>-24%<\/strong><\/td>\n<\/tr>\n<tr>\n<td width=\"80\"><strong>kultur\u00e1lis,<\/strong><\/p>\n<p><strong>szabadid\u0151s<\/strong><\/p>\n<p><strong>cikk<\/strong><\/td>\n<td width=\"213\"><strong>k\u00f6nyv<\/strong><strong>,<\/strong>\u00a0\u00fajs\u00e1g, pap\u00edr\u00e1ru, zene-, videofelv\u00e9tel, sportszer,\u00a0<strong>j\u00e1t\u00e9k<\/strong><\/td>\n<td width=\"129\"><strong>-1,3%<\/strong><\/td>\n<\/tr>\n<tr>\n<td width=\"80\"><strong>egy\u00e9b,<\/strong><\/p>\n<p><strong>m\u00e1shova<\/strong><\/p>\n<p><strong>nem\u00a0sorolt<\/strong><\/p>\n<p><strong>\u00e1ru<\/strong><\/td>\n<td width=\"213\"><strong>ruh\u00e1zat, l\u00e1bbeli<\/strong><strong>,\u00a0<\/strong>\u00a0b\u0151r\u00e1ru,\u00a0 illatszer,\u00a0d\u00edszn\u00f6v\u00e9ny, \u00e1llateledel,<\/p>\n<p><strong>\u00f3ra-, \u00e9kszer<\/strong>, foto-, optika, aj\u00e1nd\u00e9koz\u00e1si cikk, m\u0171t\u00e1rgy,<\/p>\n<p><strong>haszn\u00e1lt cikk<\/strong><\/td>\n<td width=\"129\"><strong>-2,3%<\/strong><\/td>\n<\/tr>\n<tr>\n<td colspan=\"3\" width=\"422\">KSH, heti monitor,\u00a0<strong>online kasszaadatok (foly\u00f3\u00e1r),\u00a0<\/strong>el\u0151z\u0151 \u00e9v azonos id\u0151szak\u00e1hoz k\u00e9pest,<\/p>\n<p><strong>hagyom\u00e1nyos boltok<\/strong>\u00a0(web\u00e1ruh\u00e1z, valamint gy\u00f3gyszer, gy\u00f3gy\u00e1szati term\u00e9k, n\u00e9lk\u00fcl),\u00a0TE\u00c1OR 3 (heti monitoros) \u00e9s 4 sz\u00e1mjegy\u0171 (havi) bont\u00e1sok<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p style=\"font-weight: 400;\"><strong>\u00c9s ez m\u00e9g semmi<\/strong><\/p>\n<p style=\"font-weight: 400;\">\u00c9s hogy mi tartja \u00f6ssze az iparcikkes boltokat. P\u00e9ld\u00e1ul az m\u00e1r kor\u00e1bban l\u00e1tszott a megszaporodott &#8222;r\u00f6gt\u00f6n j\u00f6v\u00f6k&#8221; t\u00e1bl\u00e1kb\u00f3l, hogy nyilv\u00e1n a legkisebbre szor\u00edtott\u00e1k a l\u00e9tsz\u00e1mot.<\/p>\n<p style=\"font-weight: 400;\">De 2019-hez k\u00e9pest minden\u00fctt cs\u00f6kkent a piacuk, amit sok\u00e1ig neh\u00e9z tartani:<\/p>\n<table style=\"font-weight: 400;\" width=\"761\">\n<tbody>\n<tr>\n<td width=\"41\"><strong>iparcikkes boltok<\/strong><\/td>\n<td width=\"41\"><strong>2020 \u00e9ves<\/strong><\/td>\n<td width=\"41\"><strong>2021 janu\u00e1r -augusztus<\/strong><\/td>\n<td width=\"41\"><strong>2021\/2019<\/strong><\/td>\n<\/tr>\n<tr>\n<td width=\"41\"><strong>ruh\u00e1zat<\/strong><\/td>\n<td width=\"41\"><strong>-25%<\/strong><\/td>\n<td width=\"41\"><strong>+13%<\/strong><\/td>\n<td width=\"41\">\u2193<\/td>\n<\/tr>\n<tr>\n<td width=\"41\"><strong>b\u00fator, m\u0171szaki cikk<\/strong><\/td>\n<td width=\"41\"><strong>-12%<\/strong><\/td>\n<td width=\"41\"><strong>-18%<\/strong><\/td>\n<td width=\"41\">\u2193<\/td>\n<\/tr>\n<tr>\n<td width=\"41\"><strong>k\u00f6nyv, \u00fajs\u00e1g, pap\u00edr\u00e1ru<\/strong><\/td>\n<td width=\"41\"><strong>-25%<\/strong><\/td>\n<td width=\"41\"><strong>-7%<\/strong><\/td>\n<td width=\"41\">\u2193<\/td>\n<\/tr>\n<tr>\n<td width=\"41\"><strong>sz\u00e1m\u00edt\u00e1stechnika, egy\u00e9b iparcikk<\/strong><\/td>\n<td width=\"41\"><strong>-4%<\/strong><\/td>\n<td width=\"41\"><strong>-1%<\/strong><\/td>\n<td width=\"41\">\u2193<\/td>\n<\/tr>\n<tr>\n<td width=\"41\"><strong>haszn\u00e1lt cikk<\/strong><\/td>\n<td width=\"41\"><strong>-25%<\/strong><\/td>\n<td width=\"41\"><strong>+5%<\/strong><\/td>\n<td width=\"41\">\u2193<\/td>\n<\/tr>\n<tr>\n<td colspan=\"4\" width=\"41\">KSH,\u00a0<strong>kiigaz\u00edtatlan volumenindex<\/strong>, el\u0151z\u0151 \u00e9v azonos id\u0151szak\u00e1hoz k\u00e9pest, 2021\/2019: v\u00e1ltoz\u00e1s ir\u00e1nya a j\u00e1rv\u00e1ny el\u0151tti szinthez k\u00e9pest<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p style=\"font-weight: 400;\">(<a href=\"http:\/\/blokkk.com\/\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=http:\/\/blokkk.com&amp;source=gmail&amp;ust=1634714954536000&amp;usg=AFQjCNEeZPotKCxARlSWPgmbJPLSDpm2lQ\" target=\"_blank\" rel=\"noopener\">blokkk.com<\/a>)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Az iparcikkes boltokat m\u00e1r al\u00e1d\u00facol\u00e1s tartja. A 120 ezer bolt harmada nagy bajban. \u00c9s szeptember v\u00e9g\u00e9n el is dugt\u00e1k a p\u00e9nzt\u00e1rc\u00e1jukat a v\u00e1s\u00e1rl\u00f3k. \u00c9tekf\u00e9les\u00e9gre, benzinre, gy\u00f3gyszerre ugyan sokkal t\u00f6bbet k\u00f6lt\u00fcnk, de az iparcikkes boltokban sokkal kevesebbet v\u00e1s\u00e1rolunk. A dr\u00e1gul\u00e1s is letolja a m\u00e9rleget.\u00a0<\/p>\n","protected":false},"author":1001005,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[19],"tags":[],"_links":{"self":[{"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/posts\/138292"}],"collection":[{"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/users\/1001005"}],"replies":[{"embeddable":true,"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/comments?post=138292"}],"version-history":[{"count":1,"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/posts\/138292\/revisions"}],"predecessor-version":[{"id":138293,"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/posts\/138292\/revisions\/138293"}],"wp:attachment":[{"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/media?parent=138292"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/categories?post=138292"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/tags?post=138292"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}