{"id":120526,"date":"2019-10-17T17:07:38","date_gmt":"2019-10-17T15:07:38","guid":{"rendered":"http:\/\/gazdasagportal.hu\/?p=120526"},"modified":"2019-10-17T17:07:38","modified_gmt":"2019-10-17T15:07:38","slug":"tovabbra-is-az-apple-es-a-google-a-vilag-legertekesebb-markaja","status":"publish","type":"post","link":"https:\/\/gazdasagportal.hu\/index.php\/tovabbra-is-az-apple-es-a-google-a-vilag-legertekesebb-markaja\/","title":{"rendered":"Tov\u00e1bbra is az Apple \u00e9s a Google a vil\u00e1g leg\u00e9rt\u00e9kesebb m\u00e1rk\u00e1ja"},"content":{"rendered":"<p><strong>Imm\u00e1r a hetedik egym\u00e1st k\u00f6vet\u0151 \u00e9vben lett az Apple \u00e9s a Google a vil\u00e1g leg\u00e9rt\u00e9kesebb m\u00e1rk\u00e1ja az Interbrand nev\u0171 amerikai tan\u00e1csad\u00f3 v\u00e1llalat glob\u00e1lis rangsor\u00e1ban.<\/strong><!--more--><\/p>\n<div class=\"ads-in-post1\"><div id=\"gazdasagportal.hu_fullbanner_wideboard\"><\/div>\r\n<\/div>\n<p>    A 100 v\u00e1llalatot rangsorol\u00f3 &#8222;Best Global Brands&#8221; glob\u00e1lis m\u00e1rkarangsorban az els\u0151 helyen az Apple \u00e1ll, a m\u00e1rka \u00e9rt\u00e9ke 234,241 milli\u00e1rd doll\u00e1r, 9 sz\u00e1zal\u00e9kkal t\u00f6bb a tavalyin\u00e1l. A m\u00e1sodik helyezett Google m\u00e1rka \u00e9rt\u00e9ke 8 sz\u00e1zal\u00e9kkal, 167,713 milli\u00e1rd doll\u00e1rra emelkedett.<br \/>\n    Tavalyhoz hasonl\u00f3an az id\u00e9n is harmadik helyezett az Amazon, amelynek \u00e9rt\u00e9ke 24 sz\u00e1zal\u00e9kkal, 125,263 milli\u00e1rd doll\u00e1rra n\u0151tt.<br \/>\n    Nincs v\u00e1ltoz\u00e1s a k\u00f6vetkez\u0151 \u00f6t helyen sem: 4. a Microsoft (108,8 milli\u00e1rd doll\u00e1r, tavalyhoz k\u00e9pest plusz 17 sz\u00e1zal\u00e9k), 5. a Coca-Cola (63,4 milli\u00e1rd doll\u00e1r, m\u00ednusz 4 sz\u00e1zal\u00e9k), 6. a Samsung (61,1 milli\u00e1rd doll\u00e1r, plusz 2 sz\u00e1zal\u00e9k), 7. a Toyota (56,2 milli\u00e1rd doll\u00e1r, plusz 5 sz\u00e1zal\u00e9k, a 8. pedig a Mercedes-Benz (50,8 milli\u00e1rd doll\u00e1r, plusz 5 sz\u00e1zal\u00e9k).<br \/>\n    A tavalyi 10. helyr\u0151l a 9. helyre l\u00e9pett el\u0151re a McDonald&#8217;s, amelynek m\u00e1rka\u00e9rt\u00e9ke 4 sz\u00e1zal\u00e9kkal, 45,4 milli\u00e1rd doll\u00e1rra emelkedett.<br \/>\n    N\u00e9gy helyet jav\u00edtott, a 14. helyr\u0151l a 10. helyre ugrott a Disney, a m\u00e1rka \u00e9rt\u00e9ke egy \u00e9v alatt 11 sz\u00e1zal\u00e9kkal, 44,4 milli\u00e1rd doll\u00e1r n\u0151tt.<br \/>\n<div class=\"ads-in-post2\"><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script>\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-format=\"fluid\"\r\n     data-ad-layout-key=\"-6t+ed+2i-1n-4w\"\r\n     data-ad-client=\"ca-pub-1959107119989764\"\r\n     data-ad-slot=\"4008251320\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><\/div>\n    Ek\u00f6zben a tavalyi 9. helyr\u0151l a 14. helyre cs\u00faszott vissza a Facebook, amelynek m\u00e1rka\u00e9rt\u00e9ke 12 sz\u00e1zal\u00e9kkal, 39,9 milli\u00e1rd doll\u00e1rra cs\u00f6kkent.<br \/>\n    A legnagyobb m\u00e9rt\u00e9kben a Mastercard m\u00e1rka \u00e9rt\u00e9ke n\u0151tt, 25 sz\u00e1zal\u00e9kkal, 9,43 milli\u00e1rd doll\u00e1rra, \u00e9s ezzel a tavalyi 70. helyr\u0151l a 62. helyre l\u00e9pett el\u0151re.<br \/>\n    A list\u00e1ra el\u0151sz\u00f6r ker\u00fclt fel az Uber (87. lett 5,7 milli\u00e1rd doll\u00e1r m\u00e1rka\u00e9rt\u00e9kkel) \u00e9s a Linkedln (98. hellyel, 4,9 milli\u00e1rd doll\u00e1rral).<br \/>\n    Hat \u00e9v ut\u00e1n a sz\u00e1zas list\u00e1ra ism\u00e9t visszaker\u00fclt a Dell, r\u00f6gt\u00f6n a 63. helyez\u00e9st \u00e9rte el, 9 milli\u00e1rd doll\u00e1r m\u00e1rka\u00e9rt\u00e9kkel.<br \/>\n    A sz\u00e1zas rangsorban szerepl\u0151 c\u00e9gek egy\u00fcttes \u00e9rt\u00e9ke 2130 milli\u00e1rd doll\u00e1r, ami 5,7 sz\u00e1zal\u00e9kkal t\u00f6bb tavalyhoz k\u00e9pest.(MTI)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Imm\u00e1r a hetedik egym\u00e1st k\u00f6vet\u0151 \u00e9vben lett az Apple \u00e9s a Google a vil\u00e1g leg\u00e9rt\u00e9kesebb m\u00e1rk\u00e1ja az Interbrand nev\u0171 amerikai tan\u00e1csad\u00f3 v\u00e1llalat glob\u00e1lis rangsor\u00e1ban.<\/p>\n","protected":false},"author":1,"featured_media":39644,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[146,8,246],"tags":[],"_links":{"self":[{"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/posts\/120526"}],"collection":[{"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/comments?post=120526"}],"version-history":[{"count":1,"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/posts\/120526\/revisions"}],"predecessor-version":[{"id":120527,"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/posts\/120526\/revisions\/120527"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/media\/39644"}],"wp:attachment":[{"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/media?parent=120526"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/categories?post=120526"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/tags?post=120526"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}