{"id":118432,"date":"2019-08-04T11:12:13","date_gmt":"2019-08-04T09:12:13","guid":{"rendered":"http:\/\/gazdasagportal.hu\/?p=118432"},"modified":"2019-08-03T21:13:17","modified_gmt":"2019-08-03T19:13:17","slug":"bkv-a-reklamfeluletek-hasznositasaert-kulso-partnerek-felelnek","status":"publish","type":"post","link":"https:\/\/gazdasagportal.hu\/index.php\/bkv-a-reklamfeluletek-hasznositasaert-kulso-partnerek-felelnek\/","title":{"rendered":"BKV: a rekl\u00e1mfel\u00fcletek hasznos\u00edt\u00e1s\u00e1\u00e9rt k\u00fcls\u0151 partnerek felelnek"},"content":{"rendered":"<p><strong>A BKV fel\u00fcleteinek rekl\u00e1mc\u00e9l\u00fa hasznos\u00edt\u00e1s\u00e1t k\u00fcls\u0151, szerz\u0151d\u00f6tt partnerek v\u00e9gzik, mivel az nem tartozik szorosan a BKV profilj\u00e1ba &#8211; k\u00f6z\u00f6lte a k\u00f6zleked\u00e9si t\u00e1rsas\u00e1g szombaton az MTI-vel.<\/strong><!--more--><\/p>\n<div class=\"ads-in-post1\"><div id=\"gazdasagportal.hu_fullbanner_wideboard\"><\/div>\r\n<\/div>\n<p>    K\u00f6zl\u00e9s\u00fck szerint k\u00e9t c\u00e9ggel \u00e1llnak szerz\u0151d\u00e9ses jogviszonyban: a BKV hirdet\u00e9sre alkalmas fel\u00fcleteit a metr\u00f3kocsik bels\u0151 fel\u00fclet\u00e9t kiv\u00e9ve 1999 \u00f3ta a Peron Rekl\u00e1m Kft. hasznos\u00edtja \u00e9s jogosult a fel\u00fcletek hasznos\u00edt\u00e1s\u00e1t b\u00e9rletbe adni.<br \/>\n    A c\u00e9g k\u00e9t t\u00e1rsas\u00e1gnak is b\u00e9rbe adta a tev\u00e9kenys\u00e9get: a j\u00e1rm\u0171vek k\u00fcls\u0151 fel\u00fclet\u00e9t a Publimont Kft, a bels\u0151t pedig a JCDecaux Hungary Zrt. kezeli, a rekl\u00e1mok elhelyez\u00e9s\u00e9t \u0151k koordin\u00e1lj\u00e1k \u00e9s bonyol\u00edtj\u00e1k. A hirdet\u0151kkel, illetve a rekl\u00e1manyagokat kihelyez\u0151kkel is \u0151k \u00e1llnak k\u00f6zvetlen kapcsolatban.<br \/>\n<div class=\"ads-in-post2\"><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script>\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-format=\"fluid\"\r\n     data-ad-layout-key=\"-6t+ed+2i-1n-4w\"\r\n     data-ad-client=\"ca-pub-1959107119989764\"\r\n     data-ad-slot=\"4008251320\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><\/div>\n    A BKV megjegyezte, a saj\u00e1t kezel\u00e9s\u00fckben l\u00e9v\u0151 rekl\u00e1mfel\u00fcletek hasznos\u00edt\u00e1s\u00e1ra folyamatban van egy k\u00f6zbeszerz\u00e9si elj\u00e1r\u00e1s, a BKV \u00e9s a BKK rekl\u00e1moz\u00e1si tev\u00e9kenys\u00e9ggel kapcsolatos komplex rekl\u00e1m\u00e9rt\u00e9kes\u00edt\u00e9si, szervez\u00e9si szolg\u00e1ltat\u00e1st k\u00edv\u00e1n beszerezni, aminek r\u00e9sze a rekl\u00e1mhelyek kialak\u00edt\u00e1sa, rekl\u00e1mfel\u00fcletek l\u00e9trehoz\u00e1sa, a kapcsol\u00f3d\u00f3 rekl\u00e1m\u00e9rt\u00e9kes\u00edt\u00e9si tev\u00e9kenys\u00e9g v\u00e9gz\u00e9se, monitoring rendszer ki\u00e9p\u00edt\u00e9se.(MTI)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A BKV fel\u00fcleteinek rekl\u00e1mc\u00e9l\u00fa hasznos\u00edt\u00e1s\u00e1t k\u00fcls\u0151, szerz\u0151d\u00f6tt partnerek v\u00e9gzik, mivel az nem tartozik szorosan a BKV profilj\u00e1ba &#8211; k\u00f6z\u00f6lte a k\u00f6zleked\u00e9si t\u00e1rsas\u00e1g szombaton az MTI-vel.<\/p>\n","protected":false},"author":1001003,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[19],"tags":[],"_links":{"self":[{"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/posts\/118432"}],"collection":[{"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/users\/1001003"}],"replies":[{"embeddable":true,"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/comments?post=118432"}],"version-history":[{"count":1,"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/posts\/118432\/revisions"}],"predecessor-version":[{"id":118433,"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/posts\/118432\/revisions\/118433"}],"wp:attachment":[{"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/media?parent=118432"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/categories?post=118432"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/tags?post=118432"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}