{"id":104446,"date":"2018-04-11T11:13:49","date_gmt":"2018-04-11T09:13:49","guid":{"rendered":"http:\/\/gazdasagportal.hu\/?p=104446"},"modified":"2018-04-11T11:13:49","modified_gmt":"2018-04-11T09:13:49","slug":"nielsen-nott-a-fogyokuras-keszitmenyek-forgalma","status":"publish","type":"post","link":"https:\/\/gazdasagportal.hu\/index.php\/nielsen-nott-a-fogyokuras-keszitmenyek-forgalma\/","title":{"rendered":"Nielsen: n\u0151tt a fogy\u00f3k\u00far\u00e1s k\u00e9sz\u00edtm\u00e9nyek forgalma"},"content":{"rendered":"<p><strong>Csaknem m\u00e1sf\u00e9l milli\u00e1rd forintot k\u00f6lt\u00f6ttek fogy\u00f3k\u00far\u00e1s k\u00e9sz\u00edtm\u00e9nyekre Magyarorsz\u00e1gon 2017. m\u00e1rcius \u00e9s 2018. febru\u00e1r k\u00f6z\u00f6tt, mintegy 2 sz\u00e1zal\u00e9kkal t\u00f6bbet az el\u0151z\u0151 \u00e9v azonos id\u0151szak\u00e1hoz k\u00e9pest &#8211; k\u00f6z\u00f6lte a Nielsen piackutat\u00f3 szerd\u00e1n az MTI-vel.<\/strong><!--more--><\/p>\n<div class=\"ads-in-post1\"><div id=\"gazdasagportal.hu_fullbanner_wideboard\"><\/div>\r\n<\/div>\n<p>    A t\u00e1j\u00e9koztat\u00e1s szerint \u00e1prilisban megl\u00f3dul, m\u00e1jusban pedig tet\u0151zik a fogy\u00f3k\u00far\u00e1s szerek elad\u00e1sa, ebben a k\u00e9t h\u00f3napban termel\u0151dik a teljes \u00e9ves forgalom t\u00f6bb mint \u00f6t\u00f6de.<br \/>\n    A Nielsen p\u00e9ldak\u00e9nt eml\u00edti, hogy decemberben a m\u00e1jusi forgalom fel\u00e9t hozz\u00e1k a fogy\u00f3k\u00far\u00e1s k\u00e9sz\u00edtm\u00e9nyek, viszont az \u00e9v v\u00e9gi \u00fcnnepek ut\u00e1n, janu\u00e1rban fellend\u00fcl az \u00e9rt\u00e9kes\u00edt\u00e9s.<br \/>\n<div class=\"ads-in-post2\"><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script>\r\n<ins class=\"adsbygoogle\"\r\n     style=\"display:block\"\r\n     data-ad-format=\"fluid\"\r\n     data-ad-layout-key=\"-6t+ed+2i-1n-4w\"\r\n     data-ad-client=\"ca-pub-1959107119989764\"\r\n     data-ad-slot=\"4008251320\"><\/ins>\r\n<script>\r\n     (adsbygoogle = window.adsbygoogle || []).push({});\r\n<\/script><\/div>\n    A fogy\u00f3k\u00far\u00e1s k\u00e9sz\u00edtm\u00e9nyek k\u00f6z\u00f6tt a k\u00fcl\u00f6nf\u00e9le kapszul\u00e1k a legn\u00e9pszer\u0171bbek, az elad\u00e1sok mintegy fel\u00e9t teszik ki; 45 sz\u00e1zal\u00e9kkal ez\u00fcst\u00e9rmesek a porok, vagyis shake-alapok. A folyad\u00e9kok, oldatok, pezsg\u0151tablett\u00e1k \u00e9s ampull\u00e1s term\u00e9kek r\u00e9szesed\u00e9se eleny\u00e9sz\u0151.<br \/>\n    Az \u00e9rt\u00e9kes\u00edt\u00e9sek kilenctizede a drog\u00e9ri\u00e1kban t\u00f6rt\u00e9nik.<br \/>\n    A k\u00f6zlem\u00e9ny id\u00e9zi Rhorer D\u00e1vidot, a Nielsen \u00fcgyf\u00e9lkapcsolati vezet\u0151j\u00e9t, aki jelezte: a WHO adatai szerint a magyar lakoss\u00e1g k\u00f6zel k\u00e9tharmada t\u00fals\u00falyos, mik\u00f6zben a Nielsen egy glob\u00e1lis kutat\u00e1sa szerint a magyaroknak csak a fele, megk\u00f6zel\u00edt\u0151leg \u00f6tmilli\u00f3 ember v\u00e9li \u00fagy, hogy s\u00falyprobl\u00e9m\u00e1i lenn\u00e9nek. Ebb\u0151l az \u00f6tmilli\u00f3b\u00f3l azonban n\u00e9gy\u00f6t\u00f6d dolgozik is azon, hogy ledolgozza a s\u00falyfelesleget.(mti)<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Csaknem m\u00e1sf\u00e9l milli\u00e1rd forintot k\u00f6lt\u00f6ttek fogy\u00f3k\u00far\u00e1s k\u00e9sz\u00edtm\u00e9nyekre Magyarorsz\u00e1gon 2017. m\u00e1rcius \u00e9s 2018. febru\u00e1r k\u00f6z\u00f6tt, mintegy 2 sz\u00e1zal\u00e9kkal t\u00f6bbet az el\u0151z\u0151 \u00e9v azonos id\u0151szak\u00e1hoz k\u00e9pest &#8211; k\u00f6z\u00f6lte a Nielsen piackutat\u00f3 szerd\u00e1n az MTI-vel.<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[4,19],"tags":[],"_links":{"self":[{"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/posts\/104446"}],"collection":[{"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/comments?post=104446"}],"version-history":[{"count":1,"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/posts\/104446\/revisions"}],"predecessor-version":[{"id":104447,"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/posts\/104446\/revisions\/104447"}],"wp:attachment":[{"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/media?parent=104446"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/categories?post=104446"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gazdasagportal.hu\/index.php\/wp-json\/wp\/v2\/tags?post=104446"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}